|
Business Line / Field of expertise
Retail Banking
Banking is part of everyone’s daily life. So
from personal experience you know what we do. And perhaps you know
how we could do even better.
This is your chance to bring your ideas to the table and re-invent
Retail during a challenging graduation internship. This internship
gives you a sneak preview of the Retail Banking Leadership
Programme ING offers to talented Master graduates.
What will the future look like? Will mobile phone banking become
the next big thing? Will internet entirely replace traditional
banking offices? The Retail Banking Leadership Programme provides
you with a clean sheet. Together we are about to write a
challenging chapter of our future: the merger of Postbank and ING
Bank where easy banking meets expertise.
Assignment
The Marketing team “Students” exists of 4
marketers and a manager. In order to come up with a marketing
strategy, they have to discover the students’ interests. Every
summer ING launches a big marketing campaign for the students’ bank
accounts, in order to attract new customers and strengthen ING’s
image amongst students. During this period of time we have a big
representation in the major student cities. As an intern, you will
support the marketer with the organization of this campaign and you
will also be responsible for some smaller projects. From the setup
of the concept to the launch of the campaign, you will be involved
throughout the whole process.
Work fields
Marketing (target group and products)
Possibility of doing a graduation research
No
Location
All departments are located in Amsterdam.
Profile
You have strong analytical skills and have a
winning spirit. You are an innovative, conceptual thinker who
thinks out-of-the-box and knows what’s going on in a complex
market(ing) driven environment. You take initiative; are result
driven and have a can-do mentality. You are eager to share your
vision on developments in the retail field and you know how to get
other people on board.
Besides this, there are a number of other
requirements:
- You are studying for a Masters degree at a Dutch
university.
- You will graduate within 14 months.
- The internship falls within the period that you
are registered at the university.
- You are fluent in Dutch
Duration
- 6 months (min. 3 days per week)
Conditions
We offer you a challenging internship position,
professional guidance and a compensation of 450 euros per
month.
|
